AutoMaster DMS

Satisfied dealers agree: AutoMaster helps increase customer retention.

Designed for the unique demands of automotive dealers it links systems, departments and locations and helps you stay connected to your customers every step of the way.

Every tool you need
AutoMaster has the tools you need to increase profits, boost productivity, cut expenses and raise customer satisfaction in every area of your business.
Fully scalable
AutoMaster supports the day-to-day work of any dealership and works seamlessly with systems from all major manufacturers and brands.
Both global and local
CDK Global understands the challenges you face. We're a global DMS partner with the local knowledge to support your business.
AutoMaster Features
The key to any successful dealership is simply this: Earn happy customers who return again and again, and then earn the full value from every transaction.
Get stronger results when you know your customers better
See the full process clearly for more efficiency and bigger sales numbers
Earn more by using your workforce in smarter ways
Improve stock and sales tracking and procedures
Use real-time data to make smarter decisions every day
Why AutoMaster
Why AutoMaster?
  • Know your customers better
  • Know your customers better

    Great interactions begin with knowing your customers. With AutoMaster you have all customer and vehicle information in one place, which helps you offer the best possible customer experience.

  • Improve Customer Satisfaction
  • Improve customer satisfaction

    Offer your customers modern tools like Service Online which makes the online booking experience quick, easy and convenient for them.

    AutoMaster from CDK Global helps you build that strong relationship with customers at each step of their journey: from their earliest research right through the sale, then on to future visits for MOT, service and parts, and their next new car. AutoMaster puts you in command and brings you maximum value at every step.

    CDK Global – Your Technology Partner
    Our vision is a single connected automotive retail world, with one seamless consumer experience. To reach this goal we have changed our strategy, our investments and the way we work. We look forward to working with industry partners to achieve the most important goal of all: putting customer choice first.